- Journalism Dynasty to Digital Disruption: Third-generation journalist who pivoted to digital production after seeing his first YouTube video - David Hasselhoff eating a cheeseburger off his bathroom floor πΊ
- Wavelength Co-Founder and Documentary Producer: Partnered with Jenifer Westphal to create Wavelength, focusing on producing and distributing documentary films with people "on their wavelength" π¬
- Content Consumption Revolution Advocate: Believes traditional storytelling approaches are "all out the window" due to unprecedented content consumption rates requiring complete reframing β‘
- Theater and Television Multi-Hyphenate: Ran a Shakespeare Company while working in journalism, bringing production experience across theater, television, and digital platforms π
- Dan Rather Documentary Champion: Proud of the Dan Rather documentary on Netflix, highlighting the 93-year-old journalist still "fighting the good fight" for factual information π
Moment Maker: Joe Plummer's Mission to Find People "On Their Wavelength" ποΈ
Joe Plummer went from third-generation journalism dynasty to documentary disruption after seeing David Hasselhoff eat a cheeseburger on YouTube. His Netflix success and storytelling evolution reveal why traditional approaches are completely dead.
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