Randy Laughlin is a serial data entrepreneur who's spent decades turning linear TV viewership into advertising intelligence, and his refreshing reminder that "we're not doing brain surgery, we're selling ads" brings some much-needed perspective to an industry that takes itself very seriously.
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🎯 From Code to Cross-Screen: Computer science engineer turned serial entrepreneur—Randy's spent two decades turning linear TV data into advertising power.
⚡ The VideoAmp Revolution: Complete makeover—new leadership, rebuilt tech stack, API-driven everything—transforming from DSP to full-funnel attribution powerhouse.
🤝 The Ultimate Vendor Rescue: When a competitor killed VideoAmp's metadata contract with 90 days' notice, TiVo swooped in with lightning-fast execution.
💭 The Reality Check: Randy's controversial take—everyone in ad tech takes themselves too seriously when "we're not doing brain surgery, we're selling ads.
From digging up Middle East history to running Advertising Week. Ruth Mortimer on launching Playmaker Awards, cross-pollinating global ideas, and her leadership philosophy: be brilliant at something, not everything. The archeologist who chose journalism over tent hair.
From engineer coding in web 1.0 to Microsoft Advertising CMO. Jennifer Kattula on zero click search dominating half of all searches, why AI interfaces are winning, reinventing brand experiences, and how early ChatGPT adoption positioned her perfectly. The marketing leader who still does handstands.
From coaching college basketball to leading measurement science at Disney. Dana McGraw on why measurement isn't one number, debunking cross-platform myths, the shift from reach to outcomes, and her leadership lesson about compassion and being bold. The juggling coach who changed industries.
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